Objectives: the three main objectives of the conference, along with the pillars of the 2nd Health Programme are the following:

1. Explore the conditions and capitalise on existing experiences (policy, legal, technological, financial and organisational) necessary for high-quality and safe healthcare for an ageing population. The conference will present and discuss innovative models enabling healthy and active ageing through improved access to care and social support structures. The purpose of the conference is to connect scientific know how with models of practical implementation introducing innovative holistic approaches bringing together users, knowledge institutes, the private sector and public authorities in a structured way. Healthcare policies in Ageing rely on innovative healthcare models, which are both cost-efficient and user adapted. Eindhoven as a likely EIP AHA reference site (one of five selected), has ample experience with such implementation models.

2. Discuss approaches to increase the participation of an ageing population in socio-economic activities, comprising supporting policy framework with public-private partnership constellations. Holistic models will be discussed to support preventive measures which increase the healthy life years will be presented and discussed. One of the problems faced at the moment is user acceptance and user friendliness of policies and applications and products. Through Co Creation models and concepts a more demand driven approach can be organised bringing together all relevant stakeholders from the very beginning of processes through so called testing activities in Living Labs

3. Identify and disseminate best practices, information and knowledge on health issues including models supporting innovative and safe health care for elderly and social inclusion initiatives. Also to strengthen various clusters and networks, also linking in with the dissemination activities under various EU cooperation projects. One of the reference projects will be the NWE Health Cluster on Ageing but also the RECAP project which is a very good example of a regional integrated Care Portal being set up.

In the conference the following themes will be highlighted:
o Implementation / organization perspective: highlighting best practice and innovative approaches and models in the organization, planning, management and evaluation, e.g. the shared services concept where different players in care, cure and wellbeing institutions as well as municipalities work together
o Policy, regulatory and governance perspective: framework and models supporting healthy and active ageing, including public-private-partnership models and healthcare policies
o Safety perspective: Health care data systems (e.g. patient files)
o Financial perspective: financing services, including the recourse to volunteering schemes with non-paid care services from family members or other volunteers and increasing the economic and volunteering activities of an ageing population
o Patients’ perspective: adapting healthcare to patients’ needs, e.g. programmes, regimes and approaches to stimulate physical exercises, a healthy diet, safe home environment, social interaction to improve the physical and mental well-being



The general objective of this project is to identify socioeconomic inequalities in mortality in census tracts of 14 European cities at the beginning of the XXI century (over a span of 5-10 years centred around 2005) and also to compare the social and health policies undertaken in these cities (including policies using EU structural funds) to address inequalities, in order to contribute to the improvement of methods to tackle health inequalities in cities.


The aim is to develop competency-based standards and an accreditation system for health promotion practice, education and training, to boost the capacity of the workforce to deliver public health improvement in Europe.



The general objective is to carry out and assess the effectiveness of a web-campaign and to raise awareness about risky lifestyles for youth aged 15-18 years old who are neither in work nor in education. The project aims to target these adolescents in a way that will lead to raise their awareness and knowledge of healthier behaviours.

Specific objectives:
1. Preparation
The final messages and production of the web series will be developed, peer reviewed and validated over the project duration by issue experts, a focus group of adolescents and social networks.
2. Roll-out
The roll-out of the web-campaign will include activities aimed at gathering interest for the series through social networks, media and web-based channels etc., as well as the display of the series on the relevant sharing platforms (eg. Youtube, Daily Motion)
3. Evaluation
The aim is to test the effectiveness of an innovative communication approach to the target group, that could be applied in other EU and national health policies.



(1)Increase awareness about the most important vaccine preventable diseases which pose a particular risk to EU HCW (2)Increase awareness about Immunizations among Health Care Workers through a database comprising vaccination specific information from across the EU (3)Provide new knowledge about vaccination behaviors and barriers among HCWs(4)Widely disseminate information on best practices for promoting HCWs immunization in
different health care settings(5)Provide new knowledge on how to communicate and promote immunizations among HCWs by piloting a purpose and tailor-made Immunization Toolkit (6)Increase awareness and promote HCWs immunizations through a widely disseminated and pilot tested HCW Immunization Promotion ToolKit comprising recommendations, communication guidelines, tools and fact sheets
